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“The North American Market and Irish Mist – prepared for SRA Associates of London” (photocopy), including market analysis of North America with structure and trends, selection of an US importer by a European distiller, marketing, current role of US market for Irish Mist with sale numbers, advertisements from differing liqueur companies, Harry P. Greenwald, USA, 1981;
“Irish Mist – The search for a new US Importer”, Greenwald, alternative for US importer Heublein, analysis of other importers, 1981;
US market: copies of outgoing letters and letters lodged in the bank, register of sales and marketing costs in relation to the US market 1956 – 1966;
Company history, development and perspective (marketing presentation for North American market), 2 printouts, M.G Jaffray, 1981;
List of Irish Mist Stockists, New York and other states, late 1950s - early 1960s
Resume of Irish Mist promotions in New Jersey, 1963

Marketing Material booklets, leaflets and flyers in numerous printouts, bottle box(with introduction of the new bottle style through C&C), 1980s- 1990s;
Newsletter 1981, 1983;
St Patrick’s Day recipe leaflets 1999, early 2000s

Collection of Marketing Material (similar to the content of OHS2/MIST/4/2/A/1)

Handbooks mainly to wine (i.e. tasting) and also soft drinks, 1940s – 1970s;
Marsh Stencil newsletter, 29th – 34th year of publication, 23 copies, Belleville, Illinois, USA, 1960s – 1970s;
Recipe for “Bee’s Wine”;
“The Kilo Book” (booklet with conversions);
Confederation of Irish Industry, tribute after 1972 air crash, extract of newsletter, 1975;
Membership cards “Turtles Anonymous”;
Paper weight “Daniel Montgomery & Son Ltd. Metalliser, Screwcaps, Cork, Stoppers etc.”

Marketing pack for Irish Distillers Ltd. for the import of 'Original' Irish Whiskey into the US. The US distributor is The American Distilling Company Inc. Includes photographs, cartoons and other marketing material. Also includes full page advertisement taken out in the New York Times and The New Herald Tribune.